I'M KRISTA. I BUILD
Niche Down. Profit Up.
I'm a thirty-something serial entrepreneur, wife and mom of four. When I am not building my own portfolio of niche product and service businesses, I am helping business owners like you find their feet, develop a product or grow their business. Occasionally, I sell or give away my ideas, domains and established businesses to my readers.
Not sure if you need a niche? Learn more about what they are and why I feel every small business owner or blogger should have one.